Getting Grillz With The GC
Trebor and VICE collaborated to celebrate confidence, using custom grillz to engage unexpected yet beloved personalities. This digital campaign was commissioned to support Trebor's OWN IT platform, which focuses on unlocking inner confidence through fresh breath. The goal was to create a repeatable format featuring renowned talents across various fields. In the series, our host Harry Pinero interviewed Gemma Collins and Julie Adenuga, exploring the sources of their confidence while getting fitted for grillz at the VICE Grillz Studio.
LEAD CREATIVE: Archie Harding
PRODUCER: Claire Nolan
DIRECTOR: Marcus McSweeney
